Friday, November 23, 2007

Tips for Higher Page Rank

Here are some things to consider if you are serious about having a higher page rank. Take the time to create or acquire original content for your site. Search engines are putting a greater lever of importance on the community aspect of the internet, so make sure you take advantage of blogs and forums. Take the time to make sure the information you post is true and not plagiarized. Not a legal obligation, but it is a moral obligation.

Page Titles

Use an original page title for each page. If you can, use your most important key word phrase as the page title.

Outgoing Links

Do not exceed 100 outgoing links, always link to good quality sites and never link to farm links. Extra tip: you must check your outgoing links on a regular basis to make sure they are still working and the quality of the sites you are linking to is still good.

Keyword Density

Keep your keyword density under 5% or it is keyword spamming. Keyword spamming can increase your listing as long as you play it carefully and pull the keywords off after you are spidered once.

Flash, Images and really cool new stuff

Skip them. If not, to be used in moderation, the make your site load slowly and there are still people out there with slow connections and no one likes watching the "loading" window. People also don't like complicated menu setups, keep it simple.

Alt Text

If you use pictures and put your keyword in the alt text, your alt text must describe the picture. You could write something like: "keyword header", "keyword image" or "keyword logo". Stuffing lots of keywords in your alt texts can work like the keyword density I mention above.

Think of your audience

Avoid slang or rude words in your copy unless that is what your audience uses. Consider that is will also get you banned, but it may get you incoming traffic.

Finally, remember that search engine algorithms change frequently. So keep up to date by browsing the SEO sites and forums.


http://EzineArticles.com/?expert=Richard_Mclaughlin

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Learn Ethical SEO Copywriting from an old pro. When I say SEO Copywriting it means getting your site listed high by Google, Yahoo! and others. White Hat SEO is refernce to following the rules so you don't get banned.